Vox Sound Limited

1972

In late 1971, reports indicate that Vox was doing well. Export orders had been won, and the attendance at shows still being pressed forward.

Beat Instrumental, no. 103, November 1971. Notes on the new "Vox Sound Limited" office in 9 Gees Court, London, and the personnel there. £100,000 of export orders was no small feat. The last line is intriguing: "On their stand at the Canadian show, Vox will be exhibiting their latest range of educational and PA equipment."

For articles on "Vox Sound Limited" up to the end of 1971, . The collection will be taken up to the end of 1972 soon.

In early 1972 several new products come to the market: the "Checkmate" guitar tuner; the 100 watt Focus Linesource speakers; and sets of extended frequency response speakers for organ:

January 1972. The new 100 watt Focus speakers. For a surviving set, .

Beat Instrumental, March 1972: Frankfurt Preview. There were two versions of the speaker. The blurb a little way on says: "Both these new speaker units, the 'Disc Jockey' and the 'Organ', are based on the folded-horn drive system to provide high output power and good bass response in a unit that weighs less than half that of a conventional speaker". It goes on to give some technical details.

Beat Instrumental, April 1972. The guitar tuner, also exhibited at the Frankfurt Music Fair in March, and released for sale in April.

But clearly these things were not enough to put the company back on an even keel.

Indications that all is not well

In the second half of 1972, we are close to end of days - massive reductions on items, and the move of the office and showroom from 9 Gees Court in London - a smart and presumably expensive centre of operations - to a suburban street in Hastings.

An advert from January 1972 for VSL guitars, with an inset map indicating the location of the Gees Court office, vacated by September - see below.

Beat Instrumental magazine, June 1972.

Beat Instrumental magazine, September 1972. Note the new address of the office: 94-96 Beaconsfield Road, Hastings.

Beaconsfield Road as it was a couple of years ago when the Google Street camera car passed by. Numbers 94-96 are the taller of the three buildings in the small complex.

Beaconsfield Road was around a mile away from the Birch-Stolec factory in St Leonards - convenient certainly, but necessarily lacking the prestige of a central London address.

7th July 2017. To be continued.